Archive for the ‘Uncategorized’ Category


Wednesday, March 1st, 2017


At a Glance

– Fourth member of the Range Rover family is positioned between the Range Rover Evoque and the Range Rover Sport models

– Mid-size luxury SUV delivers new levels of refinement, elegance and technology

– Debut of the all-new Land Rover InControl® Touch Pro™ Duo infotainment system, featuring two high-definition 10-inch touchscreens for unrivalled functionality and intuitive operation1

– A compelling, stand out design which features perfectly optimized volume, powerful, taut surfaces and a stunning silhouette

– Design purity emphasized by flush deployable door handles

– Constructed from a lightweight and stiff Aluminum-intensive body structure which enhances performance and agility versus traditional steel construction

– The 113.15-in. wheelbase and intelligently-designed interior deliver 34.4 cu. ft. of luggage space behind row two

– Air suspension is standard on six-cylinder models improving on- and off-road refinement and capability

– All-wheel drive with Intelligent Driveline Dynamics and Adaptive Dynamics damping technology deliver maximum driver engagement on-road2

– Available traction technologies include Terrain Response® 2, Active Rear Locking Differential, All Terrain Progress Control, Low Traction Launch, Hill Descent Control(HDC®) and Gradient Release Control2

– A towing capacity of up to 5,500 lbs in six-cylinder models is complemented by the available Advanced Tow Assist function

– instead of directly steering the vehicle when backing up, the driver can aim where they want the trailer to go using the Touch Pro Duo rotary controller, and the vehicle determines what steering inputs are needed to direct the trailer where required

– Three available powertrains include a responsive 180HP 2.0-liter Ingenium diesel 4-cylinder, a 247HP 2.0-liter gas Ingenium 4-cylinder and a potent 380HP supercharged 3.0-liter gas V6 engine. Each engine is mated to an 8-speed ZF® transmission with all-wheel drive standard

– Full suite of available advanced drivers assistance systems including Adaptive Cruise Control with Queue Assist and Intelligent Emergency Braking,  Reverse Traffic Detection, and Blind Spot Assist2 – On sale in North America later this year; priced from $49,900


(MAHWAH, N.J.) – March 1, 2017 – In 1970 Land Rover launched the original Range Rover; almost half a century later that spirit of innovation continues with the introduction of the fourth member of the Range Rover family – the Range Rover Velar.

Joining the Range Rover family slotted between the Range Rover Evoque and Range Rover Sport, the Range Rover Velar offers new levels of luxury, refinement and all-terrain capability to the premium mid-size SUV segment.  Land Rover Chief Design Officer, Gerry McGovern, said: “We call the Velar the avant-garde Range Rover. It brings a new dimension of glamour, modernity and elegance to the brand. The Range Rover Velar changes everything.
Created as a clean sheet design using Jaguar Land Rover’s Lightweight Aluminum Architecture, the Velar represents the next chapter of the Range Rover success story. The Velar is defined by a visually reductive approach in its design, which evolves the Range Rover DNA and previews the next generation of Range Rover vehicles.

Visually, the Velar is beautifully balanced with powerful proportions; a continuous waist line rises through to the taut tapered lines of the rear and a generous 113.15-inch wheelbase contributes significantly to both its elegant design and spacious interior.

Large alloy wheels – in particular the range of 22-inch designs – optimize the vehicle’s stunning silhouette, while further enhancing the dramatic presence of the vehicle.

Advanced technology is pivotal to the contemporary design: the full-LED headlights are the most slender ever to appear on a production Land Rover vehicle. The flush deployable door handles on the Range Rover Velar help emphasize a taut, elegant design language and contribute to a coefficient of drag of only 0.32Cd making it the most aerodynamically efficient Land Rover vehicle to date.

The interior of the Velar reaffirms ideals of elegant simplicity, sophistication and refinement.  An unwavering belief in reductionism has been fully employed, with switches being kept to an absolute minimum to help create a calm streamlined sanctuary.

In order to achieve this elegant simplicity, inside, designers relied on a new InControl Touch Pro Duo infotainment system; the centerpiece of the vehicle’s interior. Touch Pro Duo features two 10-inch highdefinition touchscreens2 integrated seamlessly behind hidden-until-lit surfaces. These slim, intuitive displays work in harmony with the cabin architecture while adding an overall sense of modernity congruent with the vehicle’s reductive exterior design approach. All of this is equaled by the vehicle’s practicality: luggage compartment volume is 34.4 cu. ft. behind row two.

Offering greater choice to customers, a sustainable, premium textile seat material is available as an alternative to leather. The Dapple Grey material was developed together with Kvadrat, Europe’s leading manufacturer of high-quality design textiles, and is complemented with Suedecloth inserts in Ebony or Light Oyster.

The light, stiff, aluminum-intensive body, together with double-wishbone front- and Integral Link rear suspension provides the perfect basis for agile handling, superior ride comfort and outstanding refinement.

Combined with a comprehensive restraints system that includes six airbags4, and a suite of advanced driver assistance systems including Autonomous Emergency Braking, Adaptive Cruise Control with Queue-Assist and an Adaptive Speed Limiter, the Range Rover Velar integrates the latest automotive technology2.

The Range Rover Velar – like all Range Rover vehicles – offers exceptional capability on a variety of surfaces, terrains and weather conditions. The Range Rover Velar features a highly sophisticated allwheel drive system, available four-corner air suspension and, when equipped with air suspension, a ground clearance of 9.9 in. (8.4 in. with coil springs), wading depth of 25.6 in. (23.6 in. with coil springs) and a suite of traction technologies which include Terrain Response® 2, Active Rear Locking Differential and All Terrain Progress Control2.

Exceptional performance comes from a range of three available diesel and gasoline powertrains, all matched to a smooth-shifting ZF eight-speed automatic transmission and all-wheel drive with Intelligent Driveline Dynamics2.

A refined 180HP four-cylinder Ingenium diesel delivers 317 lb-ft. of torque and will be the model’s fuel efficiency leader8. The diesel engine is joined by a new 247HP four-cylinder Ingenium gasoline engine which enables acceleration from 0-60 mph in just 6.4 seconds5. An even more powerful, 380HP supercharged V6 gasoline engine combines sports car performance with a unique soundtrack and enables the Velar to accelerate to 60 mph from a standstill in only 5.3 seconds before reaching an electronically-limited top speed of 155 mph.


The Range Rover Velar and Velar R-Dynamic range comprises of four selectively available specifications including Standard, S, SE or HSE, with three powertrain options depending on trim. Customers can also specify Black and Premium Exterior Packs for an even more distinguished appearance.

Most exclusive of all will be the Range Rover Velar First Edition. Limited to approximately 500 units in the U.S. and available for one model year only, the Velar First Edition is even more luxurious than the HSE specification. This model is powered solely by the 380HP 3.0-liter V6 gasoline engine and features a wealth of extra features as standard, including a full extended leather interior, as well as a copper weave carbon fiber trim finisher, to complement the perforated Windsor leather seats finished in two tone Light Oyster/Ebony, a 1600W Meridian™ 3D Signature Surround Sound System, and special 22inch Split-Spoke wheels with diamond-turned finish are also standard.
First Edition models are available exclusively in one of three colors; Corris Grey, Silicon Silver, or Flux Silver– a unique added cost satin finish exclusive to the First Edition, which will be meticulously handsprayed at Jaguar Land Rover Special Vehicle Operations’ Oxford Road Technical Center in the UK.
Land Rover set a new all-time sales record for the U.S. in 2016. In 2017, the brand will launch the allnew fifth generation Discovery and Range Rover Velar, expanding the line up to six models. Designed and engineered at Jaguar Land Rover’s development centers in the UK, the Range Rover Velar will be produced at the company’s Solihull production in facility. In the U.S. it goes on sale later this year, priced from $49,9001.





Monday, January 23rd, 2017


(WHITLEY, U.K.) – January 19, 2017 – The UK’s largest automotive manufacturer is pioneering a new way of exploring all-new models across its global network, using Virtual and Augmented Reality so customers won’t need to wait for newly launched vehicles to arrive in their local showroom.

Jaguar Land Rover’s Virtual Reality Experience kits will be shipped out to U.S. retailers before the end of January to immerse customers in each new vehicle the company launches.

Even before vehicles are available, retailers will be able to connect customers to a virtual tour, using the latest digital technology, where they can see and interact with a life-size model through a VR headset. The headset will take customers on a journey of the vehicle, with the help of compelling animations to tell the technical stories which make the vehicle special. The VR Experience also enables the customer to explore the vehicle interior in 360 degrees from different viewpoints.

Andy Goss, Jaguar Land Rover Group Sales Operations Director, said, “As if our vehicles weren’t exciting enough already, this new way of buying a car will engage customers further with our innovative capabilities. The VR Experience will also help retailers to break the ice with customers and inject even more fun into the process of buying our vehicles.”

Jaguar Land Rover will roll out the VR Experience across more than 1,500 retailers in 85 markets, localized into 20 languages. Jaguar Land Rover trialed the technology during the launch of the F-PACE in the UK market last year, and will implement it with each new vehicle launched during 2017, starting with the all-new Land Rover Discovery.


Wednesday, January 18th, 2017

30 years after the launch of the original Range Rover in North America, Land Rover has launched its newest model, the 550-hp, standard wheelbase, Range Rover SVAutobiography Dynamic, with sales of the ultra-luxury SUV in the U.S. starting this month.


  • Special animation celebrates the enduring design and innovation associated with four generations of Range Rover spanning almost five decades world wide
  • New 2017 Range Rover SVAutobiography Dynamic begins sales in the U.S. on the brand’s 30th anniversary in North America
  • Range Rover is the original luxury SUV, epitomizing the best of British design and engineering innovation
  • Range Rover has introduced numerous first-to-market technologies, including electronic traction control and automatic electronic air suspension



(MAHWAH, N.J.) – January 18, 2017 – 30 years after the launch of the original Range Rover in North America, Land Rover has launched its newest model, the 550-hp, standard wheelbase, Range Rover SVAutobiography Dynamic, with sales of the ultra-luxury SUV in the U.S. starting this month.

After almost five decades of Range Rover history worldwide, Land Rover is showcasing the evolution of its iconic luxury SUV through four generations with a unique animation lasting 120 seconds. The specially commissioned video marks key dates in the history of the legendary SUV, showing how today’s Range Rover retains many of the design hallmarks established by the 1970 Classic as its latest derivative, the SVAutobiography Dynamic, begins sales in North America and around the world.

Ever since its debut in 1970 the Range Rover has been a benchmark for refinement, industrial design and engineering innovation. Range Rover has evolved into the world’s most elegant and sophisticated SUV in almost five decades; achieving more than one million sales (1.7 million to date) along the way. Trademark features including its ‘floating’ roof, distinctive clamshell hood, continuous belt line and practical split tailgate all pay homage to the groundbreaking original from 1970.

The Range Rover story begins with the 26 pre-production models, which wore Velar badges in an effort to hide its identity – velare means to ‘veil’ or ‘cover’ in Italian – made up of letters from the ‘Land Rover’ badge that usually adorn the front and rear of a vehicle. Next comes the timeless Range Rover Classic two-door as the images showcase successive generations, finishing with the most powerful derivative, the 550-hp SVAutobiography Dynamic built by the Jaguar Land Rover Special Vehicle Operations (SVO) division.

“Range Rover has, over time, achieved iconic design status through a progressive evolution of its unique DNA, culminating in a vehicle of peerless distinction,” said Land Rover Chief Design Officer, Gerry McGovern. “From its sense of evolution and sophisticated sensibilities inherent in its interior design, to its understated yet powerful exterior proportions, Range Rover stands alone. There’s simply nothing else like it.”

When it was first launched in 1970, Range Rover was one of the first vehicles to deliver permanent all-wheel drive while many others were still selectable. In 1971, the original model was cited as ‘an exemplary work of industrial design’ when it became the first vehicle to be displayed at the world famous Louvre museum in Paris; it has been at the forefront of design and engineering innovation ever since.

A four-door variant of the original Range Rover was introduced in 1981, quickly followed by the first application of an automatic transmission in the model line in 1982. In 1987, Land Rover introduced the Range Rover model to the North American market with sales starting on March 16, 1987. In 1989, the luxury SUV was the first 4×4 to be fitted with anti-lock brakes (ABS) and in 1992 it became the first SUV in the world fitted with electronic traction control and automatic electronic air suspension.

Engineering firsts continued in 2012, when Range Rover was counted as the world’s first all-aluminum SUV. More recently, in 2016, the luxury SUV was the first vehicle to employ All-Terrain Progress Control (ATPC); an advanced Land Rover driver assistance technology, which effectively acts as a sort of off-road cruise control, helping maintain speed on a variety of terrains with essentially no driver inputs to the gas or brake pedals.

The last model included in the animation, the SVAutobiography Dynamic, shares its powerful V8 engine with the acclaimed Range Rover Sport SVR. Specially calibrated to produce more than 500 ft-lbs. of torque, the engine in the SVAutobiography Dynamic helps accelerate the vehicle from 0-60mph in only 5.1 seconds(1). Interior enhancements including diamond quilted leather upholstery with contrast stitching deliver elevated refinement and desirability. Sales of the latest Range Rover kick off this month, on the eve of the brand’s 30th anniversary in the United States.

Since its launch 48 years ago, Land Rover has sold more than 1,700,000 of its flagship vehicles around the world, earning a reputation as the ultimate luxury all-terrain SUV; its unrivalled breadth of capability and elegance make it a favourite of royalty, business leaders, politicians and celebrities the world over.

Range Rover is designed, engineered and manufactured in the UK, and exported to more than 170 global markets.

The evolution of the Range Rover is highlighted with 10 iterations spanning almost 50 years, including:

  • 1969     Range Rover Prototype (Velar)
  • 1970     Range Rover Classic (two-door)
  • 1973     Range Rover Classic (Suffix C)
  • 1981     Range Rover Classic (four-door)
  • 1994     Second-generation Range Rover (P38a)
  • 2001     Third-generation Range Rover
  • 2012     Fourth-generation Range Rover
  • 2014     Fourth-generation Range Rover Long Wheelbase
  • 2015     Range Rover SVAutobiography
  • 2016     Range Rover SVAutobiography Dynamic

(1) Always follow local speed limits

Notes to Editors

Range Rover Timeline

1970  Original two-door Range Rover (the Classic) goes on sale

1972  Range Rover crosses Darien Gap on the 18,000-mile British Army Trans-America expedition. It took 99 days to cover 250 miles of dense jungle

1977  Range Rover wins 4×4 class in the 30,000km (18,750-mile) London-Sydney Marathon – the longest ever speed-based car rally

1979  A Range Rover wins the inaugural Paris-Dakar rally (and again in 1981)

1981  First production four-door Range Rover appears along with the first factory limited edition – the ‘In Vogue’

1982  Automatic transmission introduced on Range Rover

1985  Diesel-powered ‘Bullet’ Range Rover breaks 27 speed records

1987  Range Rover launched in North America

1989  Range Rover is world’s first 4×4 to be fitted with anti-lock brakes

1992  Range Rover is world’s first 4×4 to be fitted with electronic traction control and automatic electronic air suspension

1994  Second-generation Range Rover introduced

2001  Third-generation Range Rover introduced

2002  500,000th Range Rover produced at the Solihull plant

2012  Fourth-generation Range Rover introduced – the first all-aluminium SUV

2015  Exclusive Range Rover SVAutobiography launched in New York

Further information

About Land Rover

Founded in 1948, Land Rover designs, engineers, and manufactures its vehicles in the United Kingdom. For almost 70 years the brand has built a reputation for providing its clientele with some of the most luxurious and capable vehicles in the world; whether driving through the heart of the city or traversing the countryside on- and off-road. Today’s Land Rover lineup includes the Discovery (LR4) and Discovery Sport; Range Rover, Range Rover Sport and Range Rover Evoque. Land Rover is fully engaged with sustainability initiatives and social concerns with continuous involvement in environmental and community programs. For more information, visit the official Land Rover website at

About Jaguar Land Rover

Jaguar Land Rover is the UK’s largest automotive manufacturer, built around two iconic British car brands: Land Rover, the world’s leading manufacturer of premium all-wheel-drive vehicles; and Jaguar, one of the world’s premier luxury sports sedan and sports car marques.

The company employs almost 38,000 people globally, with 330 in the U.S. and supports around 275,000 more through our dealerships, suppliers and local businesses. Manufacturing is centered in the UK, with additional plants in China, Brazil, India and Slovakia.

At Jaguar Land Rover we are driven by a desire to create class-leading products that deliver great customer experiences. The largest investor in R&D in the UK manufacturing sector, we have invested £12 billion (USD$15.7 billion) in the last five years and in the current year alone will spend over £3 billion (USD$3.9 billion) on new product creation and capital expenditure. Last year Jaguar Land Rover sold 487,065 vehicles in 160 countries, with more than 80 percent of our vehicles produced in the UK being sold abroad.



Wednesday, January 4th, 2017

4 January 2017

Jaguar Land Rover 2016 full year U.S. sales reach 105,104 for a new U.S. annual sales record for the two brands combined